SEO is the process of optimizing your website to improve its visibility on search engine results pages (SERPs) for relevant keywords and phrases.

SEO involves various components:

1. Keyword Research: Identifying target keywords to attract organic traffic.

2. On-Page Optimization: Optimizing website elements like title tags and content.

3. Off-Page Optimization: Building quality backlinks from reputable sites.

4. Technical SEO: Improving site speed, mobile-friendliness, and architecture.

5. Content Creation: Developing informative and engaging content.

6. Monitoring and Analysis: Regularly tracking performance metrics.

SEO matters for:

• Increased Visibility

• Improved Credibility

• Better User Experience

• Cost-Effective Marketing

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